Innovation Playbook


who      United Bank Ltd.
what     editorial, research, service design
when    2022

UBL’s Innovation Department was set up in collaboration with IBM in 2017. Responsible for design and technology development in one of Pakistan’s largest banks, the department needed a standardised document containing all it’s SOPs. This “Playbook” is a result of these efforts.

Copyright © Zainab Laila Saigol